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Created on Friday 22nd April, 2016.

Leading UK distributor, AWE, now offers the new 4K Ultra HD TV from Loewe. The Loewe Reference 55", Loewe's new flagship TV, provides a new standard of home entertainment, combining breathtaking picture quality with a class leading eight speaker integrated sound system, all housed within a sleek aluminium and glass design.

Manufactured in Germany using premium grade materials, the Reference UHD boasts a 4K Ultra HD screen, which is powered by Loewe's sophisticated Image+ processing. Picture quality is unrivalled, providing an image that is crisp and vibrant, whilst maintaining a true, natural colour palette and with Loewe's advanced super-scaling a significantly enhanced viewing experience is delivered from both SD and HD content. The Reference range, that will also include larger 75" and 85" options later in the year, benefits from a beautiful and functional anti-reflective, high-contrast glass filter panel, uniquely designed to contribute to superior picture quality.

The integrated design of the Reference screen enables the TV to house an inbuilt high performance soundbar, ensuring the audio output is as impressive as the display. The integrated sound system combines 120 watts of amplification with eight speakers, expertly engineered with high-excursion Smart Suspension, advanced FluxForce motors and Momentum Ports to increase the bass. A virtual 3D surround sound mode is included, and for those seeking a full home cinema set up, the Reference UHD includes built in Dolby/DTS audio decoding, while the integrated sound bar can act as the centre speaker in a 5.1 set up.

Complementing the audio and visual capabilities of the Reference UHD is a 1TB hard disk, allowing end users to pause, record and archive content directly onto the TV. Recordings can even be set remotely from your smartphone using the Loewe Smart Assist app and through the unique Loewe function 'DR+ streaming' films and programmes can be accessed from other Loewe TV's in the network.

Additional sharing opportunities are available through Loewe's 'Smart tv2move' app, which turns a tablet into a second TV. Showing either what is playing on the Reference UHD at that moment, or another channel altogether (through the TV's second tuner) ensures end users will never miss the programmes they love. The Reference UHD also has Bluetooth connectivity inbuilt, allowing the music to be wirelessly streamed from a tablet or smartphone.

Available with a optional motorised floor stand and designed to be easily integrated, all Loewe Ultra HD TV's include RS232. A Control 4 driver is currently available and this will shortly be joined by drivers for other brands of control system.

The Loewe Reference 4K Ultra HD 55" TV is available via AWE. This model is joined by a super-sized 85" and 75" screen options.

For more information on AWE, please visit, call +44(0)1372 729 995 or email

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